Overture (GoTo) -
Still the most important paid placement search engine,
Overtures provides search engine listings to many significant search
engines, including AltaVista, AOL Search, Lycos, HotBot and Netscape
Search Non-paid results at the Overture site itself come from
Google's very popular and effective
program that places paid listings on its own web site, as well as on
some other sites that carry its results, such as AOL, Netscape, Ask
Jeeves, Teoma and Earthlink.
An important paid placement service and provides pay
per click results to several major search engines.
This is a paid placement service targeting users in the
United Kingdom and Europe. Has wide distribution on UK
and European search engines,
such as Yahoo Europe web sites.
Paid placement service that posts links to appropriate
areas within the About.com network of subject sites. Listings are also
available by searching at the Sprinks site itself. They are also
distributed to some meta search engines.
NBCi provides listings from Dogpile, a meta search
engine that is dominated by paid listing services. Formerly a human
edited directory of web sites, it supplements its search results
with results from Inktomi. Formerly known as Snap.
Go (Infoseek) -
Go is the former portal site that grew out of the old
Infoseek search engine. Owned by Disney, the company abandoned further
development of Go in March 2001. Search is still available at Go;
however, the results are simply paid listings provided by Overture
(see above). The original Infoseek service launched in early 1995 and
was transformed into Go in January 1999.
Billed as a kid-safe service powered by FAST Search,
though some adult content does slip through. Also allows paid listings
to appear at the top of its results.
Paid listing service with some distribution on meta